Course Introduction
This Skills Bootcamp in Digital Marketing is designed for:
- Individuals aiming to expand their business using Digital Marketing strategies. Whether you are just starting up or are well-established and want to take your business to the next level this course is just for you!
- Career changers looking for their first role in Digital Marketing.
- Individuals who wish to further their role and responsibilities with their current employer (please note, a small contribution from your employer will be required.)
- Unemployed learners who have an interest in Digital Marketing and want a career in the field.
Ready to dominate the digital landscape? This Skills Bootcamp is your fast track to mastering the latest digital marketing strategies. In just 16 weeks, you'll gain invaluable knowledge of SEO, PPC, social media marketing, content marketing, and email marketing. Included in this Skills Bootcamp are workshops with local Digital Marketing experts too! For learners looking to gain employment in this field, there will be guaranteed interviews with local employers. You will also be given employability skills and have access to a CV writing workshop, a LinkedIn workshop and interview advice.
All learners will receive membership of the Chartered Institute of Marketing, and will be able to take a Level 3 CIM accredited qualification in Digital Marketing - an invaluable addition to your CV!
Don't miss this opportunity to take your digital marketing career to the next level.
Testimonials from students on this Skills Bootcamp include:
"Bob is a fantastic teacher. He is really knowledgeable about marketing and delivers lessons in a fun and engaging way."
"I found this course really rewarding! At just a few weeks in, I felt a lot more confident at work as a result of this course."
"I was attracted to the intensive, short-term commitment which allows me to fast-track my goals. I plan to become self-employed and utilise my newfound skills eventually. Bob is great, very approachable and a fantastic teacher."
"In person course which I find a better learning experience. I have now started a job as a marketing executive. One of the reasons I was offered the job was because I was taking this course."
There are two modules (each with the option to take an online exam and gain a Level Three CIM accredited qualification in Digital Marketing):
- Marketing Essentials
The purpose of this module is to provide learners with an understanding of the essential principles of
marketing, and the critical role it plays in organisational success. Through a focus of marketing audits and
analysis of the marketing mix, learners will develop the skills and knowledge necessary to formulate
effective marketing strategies that can drive organisational effectiveness and success.
- Content and Channels
This module provides an understanding of how marketing channels are decided on and the impact this has
on the types of content that can be created. It covers deciding the most appropriate choice of content and
channels to ensure effective communications can be created to meet marketing objectives and target
audiences.
Learners can achieve a Level 3 Digital Marketing qualification by taking this Bootcamp!
Learners will also take part in interactive workshops with local Digital Marketing agencies, designed to show how the skills and knowledge they acquire throughout the course would be utilised in the workplace!
- The Skills Bootcamp is designed for adults aged 19+.
- Either be in work, self-employed, recently unemployed or returning to work after a break.
- Be a UK resident for at least 3 consecutive years and have the right to work in the UK.
How much does a Skills Bootcamp Cost?
There may be no cost involved if you are unemployed or employed and looking for a career change.
Are you an employer looking to upskill your staff?
Are you looking to invest in your employees' professional development and boost your company's productivity? Our Skills Bootcamps offer a flexible and cost-effective solution to upskill your workforce. Large employers looking to upskill their staff will contribute 30% of the cost for their staff members and small or medium-sized employers will contribute 10%.
This Skills Bootcamp is a Level 3 course and so the following is required:
- GCSE English and maths (or equivalent) at grade 4 or above.
A short discussion will also be required (in person or over the telephone) to ensure this Skills Bootcamp is suitable for your needs.
You will sit two exams for this Skills Bootcamp. They are both online exams with the CIM and consist of 50 multiple-choice questions within a 90-minute timeframe.
- Progression onto the Level 4 CIM Certificate
- Into employment routes or internal progression
You can apply for the Skills Bootcamp online. If you have any questions regarding our courses or how to enrol please call us on 01256 306484.
Course Details
Course Code:
JEBL020
Study Mode:
Part Time
Location
Basingstoke
Duration:
16 Weeks
Start Date:
26/02/2025
Day & Time:
Wed 5.30pm to 8.30pm and Thu 5.30pm to 8.30pm
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